Privacy policy.

Privacy Policy

Last updated: 26.09.2025

Daniel Ost Group NV (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, use our webshop, or otherwise interact with us.

1. Who We Are

The data controller responsible for your personal information is:

Daniel Ost Group NV
Dumortierlaan 141
8300 Knokke-Heist
Belgium
Company registration number: 0479.733.591

If required, subsidiaries and boutiques operated under Daniel Ost Group NV may also act as data processors or joint controllers.

2. Information We Collect

We collect personal data that you provide to us, as well as information automatically collected when you interact with our website.

Data you provide directly

  • Contact details (name, email address, phone number) when you use our contact form.

  • Order details (name, delivery address, billing information, payment details) when you purchase through our webshop (via Lightspeed).

  • Event or wedding inquiries (name, contact details, project details).

  • Marketing preferences when you sign up for newsletters.

Data collected automatically

  • Technical information such as IP address, browser type, operating system, referring URLs.

  • Usage data through cookies and analytics tools (Google Analytics, Meta Pixel, TikTok Pixel where applicable).

3. How We Use Your Information

We process personal data for the following purposes:

  • To respond to inquiries made via our contact form.

  • To process and deliver orders placed via our webshop.

  • To send marketing emails and newsletters (only with your consent).

  • To prepare custom offers and proposals for events, weddings, or corporate services.

  • To analyse website traffic and improve user experience.

  • To comply with legal obligations (e.g., bookkeeping, tax, and accounting).

4. Legal Basis for Processing

We process personal data under the following legal bases:

  • Contractual necessity: to process webshop orders or event proposals.

  • Consent: for newsletters and marketing emails.

  • Legitimate interest: to maintain and improve our services and website.

  • Legal obligation: for invoices, tax, and record-keeping.

5. Sharing of Data

We do not sell your personal data. We only share data with trusted third parties when necessary:

  • Payment providers (e.g., Stripe, PayPal, Lightspeed Payments).

  • Delivery and shipping services to fulfil webshop orders.

  • Analytics providers (Google, Meta, TikTok) to understand traffic and site performance.

Some of these third parties are located outside the European Economic Area (EEA). Where international transfers occur, we ensure they are protected by appropriate safeguards (e.g., Standard Contractual Clauses).

6. Cookies and Tracking Technologies

Our website uses cookies to improve functionality and measure performance. These may include:

  • Essential cookies: necessary for site operation.

  • Analytics cookies: to understand visitor interaction (Google Analytics).

  • Marketing cookies: for ad performance (Meta Pixel, TikTok Pixel — used selectively).

You can adjust your cookie settings via your browser at any time.

7. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes outlined in this Policy:

  • Invoices and order records: 7 years (legal obligation).

  • Marketing consents: until you withdraw consent.

  • Contact form inquiries: up to 2 years after the last interaction.

8. Your Rights (GDPR)

As an individual located in the EU/EEA, you have the following rights regarding your personal data:

  • Access: request a copy of the data we hold.

  • Rectification: correct inaccurate or incomplete data.

  • Erasure: request deletion of your data (“right to be forgotten”).

  • Restriction: limit how we process your data.

  • Portability: request a structured copy of your data.

  • Withdraw consent: at any time, where processing is based on consent.

  • Object: to processing based on legitimate interest or direct marketing.

To exercise these rights, please contact us at info@danielost.be.

9. Security of Your Data

We take appropriate measures to protect personal data against accidental or unlawful destruction, loss, alteration, or unauthorised access. These include secure connections (SSL encryption) and restricted internal access. However, no online system can be guaranteed 100% secure.

10. International Data Transfers

Where personal data is transferred outside the EU (e.g., to Saudi Arabia or U.S.-based service providers), we ensure adequate protection by relying on:

  • EU Standard Contractual Clauses (SCCs), or

  • Adequacy decisions by the European Commission.

11. Children’s Privacy

Our website and services are not directed at individuals under 16. We do not knowingly collect data from minors.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “last updated” date.

13. Contact Us

For any questions about this Privacy Policy or to exercise your rights, please contact us:

Daniel Ost Group NV
Dumortierlaan 141
8300 Knokke-Heist
Belgium
Email: info@danielost.be