Where Chocolate Blooms

Where Chocolate Blooms

A botanical window display and green installation for Neuhaus Belgian pralines

Atmospheres

Where Chocolate Blooms

A botanical window display and green installation for Neuhaus Belgian pralines

BelgiumNeuhaus

For Neuhaus, the world of Belgian chocolate was reimagined as an enchanting botanical landscape. Monumental chocolate eggs opened to reveal delicate flowers in blush pink, violet and white, transforming the boutique window into a poetic celebration of craftsmanship and spring.

Extending beyond the display, a freestanding green wall brought the collaboration into the Galeries Royales Saint-Hubert. Flowers appeared to grow organically across its moss-covered surface, leading towards a sculptural chocolate egg at its base. Together, the installations created an immersive dialogue between two Belgian houses—uniting the artistry of praline-making with the expressive beauty of botanical design.

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